Bringing fresh food into low-income NYC


NYC’s Harvest Home Farmer's Market is bringing local fresh food to the food deserts of the city--the low-income communities.  By pairing with classes on how to incorporate these fresh options into their diets, their constituents can create healthier lifestyles for their families.  Only problem--to make this happen required a lot of paper forms, emails, and interactions with farmers, city officials, volunteers, and constituents.  And they still have to raise money and want to add more market locations. 

How do you juggle all those apples and still focus your resources on the mission?  This was the challenge Harvest Home brought to SocialRaise. 

SocialRaise worked with their team to assess their processes, communication paths, and information retrieval needs.  From that analysis, SocialRaise created a central hub of information powered by a CRM system, and, enabled information exchange with farmers, constituents, supporters and vendors through an interconnected website. 

From that partnership, Harvest Home has reduced their manual processes and time on process--expediting their ability to get fresh food from the farm to the tables of those who need healthier choices in New York City.

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"SocialRaise developed a perfectly tailored solution to manage our museum’s executive committees. Everything is beautifully simple for our committee members to use and for us to maintain. From concept through training the team was efficient, thorough and an absolutely pleasure to work with." - Steven Beasley, Director of Digital Media, Museum of Science and Industry